The team at Media FX Group is always happy to be asked to develop a unique project from scratch and this was a great opportunity to showcase a large company in a high-profile location. Situated at the base of the Fairmont Hotel and across the road from the Olympic Cauldron and Vancouver Convention Centre, BC Ferries were looking for an innovative way of attracting the attention of passing tourists.
MEDIA FX GROUP'S SOLUTION
With our partners, Acumen, Burnkit and ProSound, we produced a media wall that is of such high quality that it could grace the entrance to any of the world’s great museums.
To collect the images the Media FX team went on a three-day ferry tour of British Columbia and took over 2000 high-quality panoramic pictures in perfect weather conditions. Using the latest technology these images were blown up to fit the huge dimensions of the multi-screen media wall while still maintaining their original quality. The resulting effect is staggering.
BC Ferries serves over 20 million people, making it one of the worlds largest ferry operators in the world, and they now has a foyer that makes them the envy of downtown Vancouver.
The size and quality of the media wall certainly grabs the attention of intrigued passers-by and brings in many visitors eager to get a closer look.
"The media wall looks stunning."
Michael Farquhar | BC Ferries
- Creative Production: Media FX Group
- Delivery system: Dataton Watchout
- 16 42" LED Displays: ProSound
- Venue: BC Ferries Vacations